This article covers the following topics:
- How to discover and align on the business opportunity that will serve as the focal point for a challenge.
- Selecting a format (open vs. enquiry-led) and participant community for collaborative innovation.
- Planning the idea lifecycle.
- How to manage the outcomes from collaborative innovation.
Prior to engaging your community, it's critical to understand the problem your organization is focusing on. In this lesson, Doug Collins demonstrates how to leverage the 'Axis of Intent' during the challenge planning process to help sponsors and stakeholders fully align on the business opportunity that will serve as the focal point for a challenge.
In this lesson, Doug Collins explains how a practice leader might choose the format in which collaborative innovation occurs (open vs. enquiry-led) and how to select the participant community.
As practitioners of collaborative innovation, we must envision what a "day in the life of an idea" might look like. In other words, planning the idea lifecycle.
When managing outcomes from a collaborative innovation exercise, it's important to be aware of the business forces that can sometimes kill disruptive ideas. In this lesson, Doug helps provides guidance on how to understand these forces and select the right resources to incubate new concepts.
Meet the Author
Doug serves as an innovation management consultant. He focuses on helping clients realize their potential for leadership by pursuing and perfecting their practice of collaborative innovation.
As an author, Doug explores ways in which people can apply the practice of collaborative innovation in his series Innovation Architecture: A New Blueprint for Engaging People through Collaborative Innovation. His bi-weekly column appears in the publication Innovation Management. Doug serves on the board of advisors for Frost & Sullivan’s Global community of Growth, Innovation and Leadership (GIL).
Doug's latest book is Great Question! Generating Effective Questions for Successful Outcomes. The book serves as a practical guide to the art and science to question formation for innovation challenges.